Seeking Investment

Reinventing Vehicle Ownership in Latin America

AI-powered diagnostics, comprehensive marketplace, and vetted service providers transforming the $65B Latin American automotive services market.

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A Fragmented Market Costing Billions

Latin American vehicle owners face a broken ecosystem that leads to unnecessary costs and preventable vehicle depreciation.

Fragmented Services

Services scattered across multiple offline providers with no centralized access or quality assurance.

High Costs & Low Trust

Owners face inflated prices and inconsistent quality with zero transparency in pricing or provider credentials.

Poor Maintenance

Leads to faster vehicle depreciation and unexpected breakdowns that could have been prevented.

Market Scale

100M+
Vehicles in Latin America
$65B
Annual spend on car services

Annual spending in vehicle services
increased from $40B (2015) to $65B (2025)

One Platform, Complete Solution

AutoCover unifies every aspect of vehicle care into a seamless, AI-powered mobile experience.

AI Mechanic

Fast, trustworthy diagnostics powered by advanced AI that understands symptoms and provides accurate assessments.

Parts Marketplace

Comprehensive marketplace for spare parts with verified sellers and competitive pricing.

Service Marketplace

All types of car services from oil changes to detailing, with seamless booking and scheduling.

Workshop Dashboard

Professional tools for workshops to manage orders, appointments, and customer relationships.

Key Strengths

Frictionless Experience

One app for diagnostics, shopping, and service booking. No more juggling multiple providers.

Trusted Providers

Thoroughly vetted workshops and sellers with transparent pricing and verified reviews.

Flexible for All Users

Built for both vehicle owners seeking convenience and workshops needing efficient management tools.

Scalable Revenue

Transaction-based model with multiple revenue streams and high margins as we scale.

Profitable from Day One

Transaction-based revenue model with multiple streams and no subscription barriers to entry.

Transaction Commissions

Revenue generated from every parts purchase and service booking, ensuring aligned incentives with our users.

8-15%
Commission per transaction

Upsell Opportunities

Premium features for workshops including priority listing, advanced analytics, and marketing tools.

3x
Average order value increase

High Scalability

No subscription fees means lower barrier to entry, faster user acquisition, and exponential growth potential.

65%
Gross margin target

Why No Subscriptions?

By eliminating subscription fees, we remove friction for both vehicle owners and workshops, enabling rapid market penetration and creating a true network effect that benefits everyone in the ecosystem.

A Massive, Untapped Market

Latin America represents one of the last major automotive markets without a dominant digital solution.

Total Addressable Market

Market Size$65B
Annual Growth12%
Vehicles100M+

Target Segments

  • Individual vehicle owners seeking convenience and transparency
  • Small to medium workshops needing digital transformation
  • Parts suppliers looking for direct customer access

Market Growth Projection

12% annual growth rate

Total Addressable Market by Region

Brazil$22.8B (35%)
Mexico$16.3B (25%)
Argentina$9.8B (15%)
Colombia$7.8B (12%)
Chile$5.2B (8%)
Other$3.3B (5%)
Total TAM$65B

Why Now?

  • Smartphone penetration in LATAM exceeds 70%, creating digital-first consumers
  • COVID-19 accelerated adoption of on-demand services across all demographics
  • AI technology maturity enables accurate automotive diagnostics at scale
  • No dominant player has emerged, leaving market open for disruption

Exceptional Returns Potential

Conservative projections show strong profitability by Year 2 with exponential growth trajectory.

Projected Returns

35%
ROI by Year 4

Based on conservative market penetration of 2% in primary markets by Year 3, with expanding margins as network effects take hold.

Profit Projections

$5.3M
Expected profit by 2029

Achieving profitability in Year 2 with accelerating growth as platform effects compound and operational efficiency improves.

5-Year Revenue Projection

4.5x annual growth rate

Unit Economics & Revenue Mix

Key Financial Metrics

18mo
Path to profitability
65%
Gross margin target
$45
Customer acquisition cost
$850
Lifetime value per user

Beautifully Designed, Built to Scale

Every interaction is crafted for simplicity, from AI diagnostics to workshop management.

AI Diagnosis

AI Diagnosis

Describe symptoms, get instant analysis

Service Marketplace

Service Marketplace

Browse and book services instantly

Parts Shopping

Parts Shopping

Find verified parts from trusted sellers

Workshop Selection

Workshop Selection

Choose from vetted professionals

World-Class Team

Combining deep technical expertise with proven operational experience in Latin American markets.

Juan David Caputo

Juan David Caputo

CEO & Co-Founder

Finance leader with 10 years in fintech, specializing in marketplace monetization.

Andrés Movilla

Andrés Movilla

CTO & Co-Founder

Former tech lead at major fintech companies, specializing in scalable marketplace platforms.

Kevin Bustamante

Kevin Bustamante

COO & Co-Founder

Strategic operations expert with 12 years building service networks across emerging markets.

Backed by advisors from leading automotive, tech, and finance companies across Latin America, North America, and Europe.

Ready to Learn More?

Join us in transforming the future of vehicle ownership in Latin America. Let's discuss how we can work together.

Prefer email? Reach us at investors@autocover.com

AutoCover - Reinventing Vehicle Ownership in Latin America